Every business and even some private individuals express the need for a web presence. The internet is the first stop for information and, increasingly, the main access to products and services. Everybody is conditioned to ‘visit the website’ so, on ‘arrival’, the experience should be rewarding, interesting and enlightening.
With such a powerful and versatile tool, why so many websites are uninspiring and uninviting, and obviously based on a boring template, is quite beyond us.
That’s why we design for enjoyment and aim to create a balance between attractive imagery and well-written, jargon-free text. Oh yes, and we do our best to avoid spelling mistakes, bad grammar, and typos. In fact, we are a little pedantic about it, believing that accurate attention to detail reflects quality and inspires confidence.